Your visual look is the first impression of what a client thinks of you. Brand identity is what people say about you when you’re not in the room.

LOGO DESIGN • BRANDING • SIGNAGE • STATIONERY

Creative Fang’s logo design process starts with traditional sketching. This allows for immediate, quick ideas with no rules or limits. Any thought that comes to mind is put down on paper. Once every possible idea is roughly executed we move onto the computer. The best ideas are redrawn precisely on the computer. At this stage the designs are in black and white only. It’s easier to see the true forms and shapes with out the influence of color.  Color theory will be the last stage when the final logomark is selected by the client.